Middle East Financial Investment Company - Private Equity Funds

Private Equity Funds


· Fund name: MEFIC Private Equity Opportunities Fund

· Sector: Fitness

· Asset name: Body Masters

· Acquisition year: 2012

· Acquisition stake: 40%

· Website: http://www.bodymastersksa.com/


Body Masters was established in 1992 and is currently one of the largest player in the fitness market in Saudi Arabia. Body Masters currently operates a total of 41 gyms across the Kingdom with a member base of around 60,000 members. Body Masters’ ambition is to provide affordable access to fitness to every person looking to improve their well-being, in line with the Saudi Vision 2030. International partnerships and associations include IHRSA for quality adherence and access to top fitness consultants globally; MATRIX and Cybex, two of the leading sports equipment manufacturers in the world; and international consultants and academies to train fitness instructors



· Fund name: MEFIC Private Equity Food & Beverages Opportunities Fund

·  Sector: Food and Beverage

·  Asset name: Sultan Delight Burger

·  Acquisition year: 2017

·  Acquisition stake: 30%

·  Website: http://sultandb.com/


Sultan Delight Burger was established in 2004 by the Al Musbahi family. Sultan Burger currently has a total of 28 restaurants in Jeddah, Mekkah, Rabigh and Jazan and has been rapidly expanding in Southern and Western Provinces. Sultan Burger restaurants offer a predominantly burger menu covering beef, chicken and fish, along with sandwiches, breakfast and deserts. The Company is reputed for its tasty burgers with low pricing suitable to mid and low-income clients







  • Name of Fund: MEFIC Private Equity Opportunities Fund 2
  • Fund type: Closed End Private Equity Fund
  • Segment: Food and Beverages
  • Asset name: Karam Beirut
  • Duration: Up to 6 Years
  • Transaction year: 2017
  • Investment type: Fixed income mezzanine fund (Murabaha)

Karam Beirut Restaurants Company started its operations in Saudi Arabia in 2011 as a franchisee of Karam Beirut in Lebanon, with the first landmark restaurant opened in Tahlia street, Riyadh.

Since then, the Company has successfully expanded its operations to reach 16 operating branches operating under 3 different concepts:

- Karam Beirut Restaurants: fine-dining
- Karam Café: casual dining; and
- Karam Express: Quick service branches

MEFIC has provided a mezzanine financing to the Company in 2017 enabling it to acquire its brand name (and hence terminate the franchise agreement and operate with its own proprietary brand) and expand its operations

KBRC is considered as the leading Lebanese cuisine chain in Saudi Arabia



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